Ten Steps To Public Relations

1. SPEAK TO PEOPLE - There is nothing so nice as a cheerful word of greeting.

2. SMILE AT PEOPLE - It takes 72 muscles to frown, only 14 to smile.

3. CALL PEOPLE BY NAME - The sweetest music to anyone's ears is the sound of his own name.

4. BE FRIENDLY AND HELPFUL - If you would have friends, be a friend.

5. BE CORDIAL - Speak and act as if everything you do is a genuine pleasure.

6. BE GENUINELY INTERESTED IN PEOPLE - You can like almost everybody if you try.

7. BE GENEROUS WITH PRAISE - Cautious with criticism.

8. BE CONSIDERATE WITH THE FEELINGS OF OTHERS - There are usually three sides to a controversy; yours, the other fellow's, and the truth.

9. BE ALERT TO GIVE SERVICE - What counts most in life is what we do for others.

10. ADD TO THIS a good sense of humor, a big dose of patience, and a dash of humility, and you will be rewarded many-fold.

For more information on this subject, give us a call at 925-672-4800 and we will gladly do our best to answer your questions. You can also visit our website at for more information. 

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